Portfolio · 2026
What I'm building
A brief summary of what I'm actively developing and focused on — in approximate order of time spent...
Active Ventures — 01
2 active
CEO & owner
ActiveA funnel orchestration platform that acts as the performance rails for marketing pipelines. Beyond tracking and funnel-building, it lets operators visually wire arbitrary branching logic, real-time decision nodes, automatic optimisation nodes, edge code processing, and real-time communication with external systems.
The only tracker that lets you build completely arbitrary, non-linear funnel logic, visually.
Co-founder & technical founder
ActiveThe pioneering importer and operator of Japan's #1 photobooth brand in Thailand. Building bespoke intelligence and operations layers: custom analytics, video-gen system, advertising and influencer intelligence, and a custom POS system to streamline reconciling content performance against real in-store activity.
Capture, collect, spark joy. The new destination for authentic Japanese purikura experience.
In Development — 02
3 verticals · 1 thesisOne thesis · Three verticals
Applying intelligent automation and AI to under-served, data-heavy and operationally critical workflows.
Stealth Launch · Marketing data
Centralise and unify performance marketing data, then enable running intelligence and automations on it.
Relaunching · Insurance
An AI-first insurance aggregation platform helping US consumers find strong-fit policies across multiple product types.
AI accounting · LUMERA spin-off
AI-first accounting for Thai startups: turns key sources of truth into clean, audit-ready books, and educates on convoluted local compliance.
Side Projects — 03
Live with customers · Coffee chemistry
Products and workshops that let coffee drinkers, baristas and enthusiasts tune their water's mineral composition to optimise flavour — paired with workshops and plain-language education built on my chemistry background.
magicpotion.ccTrack Record — 04
Earlier chaptersThe builds, the wins, and the ones that didn't fly.
iStack HoldingsFirst staff · Head of Strategic Projects
Relocated to the Philippines as iStack's first employee to build its operational base from the ground up — founding the Manila team and growing it from ~5 to 30+ over several years before migrating focus to FunnelFlux.
istackholdings.com
iStack TrainingFounder · Bootcamp
Founded iStack Training and led the 6 Week AMC — a $2,997, university-level affiliate-marketing bootcamp that launched many careers in the industry. Successful; since wound down.
youtube.com/@iStackTraining
STM Forum
Expert · Paid moderator
Established expert and paid moderator in a leading affiliate-marketing community, guiding hundreds of marketers through the field.
stmforum.com
SkillballerUK tech venture · Didn't lift off
A UK tech-platform venture — a skill game plus subscription model to diversify charity fundraising. Included for the build and the model, not as a win.